Describe your Folksy shop?
The colour palette in my work developed from my annual trips to a fisherman’s village in Portugal. Whilst there I escape into a world of flaky paint and sea washed stone walls. This, I think, is echoed in the aesthetics and feel of my Folksy shop.
I dabbled in Folksy whilst being at University and sold a few small items in my spare time in between lectures. I began to chat to follow folksy’ers and as my work sold, I knew I wanted to make and design full time. After I graduated, I was able to devote more time to it and set up in business. I had always been inspired by Folksy and had brought many gorgeous items from it over the years. I not only felt it was a fantastic way to sell your work, but also had a comforting sense of community. The idea that you could chat with other makers and share ideas is lovely, especially on the few days you feel like that it is you and your sewing machine against the world!
How do you manage your Folksy shop?
My Folksy shop develops almost like a blog. It is a mix of ideas and pieces that is updated as I work. I develop every piece individually and as one offs, as a result I am constantly updating it.
How do you price your products?
Because I work full time as a designer maker it is important that I price my work right. I am starting to stock shops nationally so my prices reflect that. I factor in time, materials and overheads but think it is important that work is bespoke yet affordable. Nothing is better than the feeling of buying something handmade and that’s why Folksy is so fantastic.
How do you decide what to make for your collection?
Do you have any tips for selling online?
Social media at the moment is the best online selling tool, it’s quick and easy. I think although makers are hands on and tactile people we need to embrace the web.Spend time chatting with other makers on forums and Facebook, as different selling experiences and opinions are invaluable.
Emily’s Folksy shop can be found here.